About Market 59

Market 59’s 2022 season is in full swing! We can’t wait to introduce you to the entrepreneurs trying out a storefront for the first time – next time you’re in Downtown Pontiac stop by and say hi and see what they have to offer in person!

Market 59 is designed as a low stakes entry for entrepreneurs into the world of operating a storefront. Participants in the Market 59 program gain experience on a much smaller scale than a typical storefront in Downtown Pontiac would be. This summer’s Market 59 shops will be open through September 6 with the option to extend their stay after the season so hurry in to see them before they’re gone! One cabin is still available for the summer season, see the information below to see if it’s right for you!

Applications for setting up shop at Market 59 for the summer of 2022 are now available! Read through the info below, then head to the Vendor Application page to download your application. Do you have more questions about Market 59? Send an email through our contact page and a member of the team will be in touch with you as soon as possible.

What is Market 59?

A pilot program designed to grow and develop retail business in Downtown Pontiac. Miniature storefronts (approximately 144 square feet) will be set up on Block 59 and rented with short term leases to businesses looking to gain retail experience. This low stakes program allows them to experience the retail world without the overhead of a full size storefront.

When is the Summer 2022 Market 59 Season?

May 2, 2022- September 6, 2022

Can I stay longer than that?

At the conclusion of the season, the shops may be available for a month by month rental until the kickoff of our holiday season. Monthly rentals are available on a first come, first served basis.

Who can participate?

Interested retailers may submit an application at any time. If you’re interested, but not ready to commit, please call us at 815-844-5847.

What’s included with the mini storefront?

Each storefront will include electricity, heating/air conditioning, and Wi-Fi. Any additional service needs should be noted in the application.

What kind of products can be sold?

We are hoping to provide a wide array of products not easily found elsewhere in town. Multi-level marketing products are not allowed to be sold. For a specific list of items not allowed to be sold, please see the application.

Do I have to already have a business to apply?


How will customers know I’m there?

The Downtown team is excited to feature all of our Market 59 shops on our website and social media, but we expect each store to have their own social media presence as well.

Can I have someone else run my shop?

You can have employees working in your shop for you but you cannot allow someone else to sell their products or take over your lease.

Will I be part of the Downtown Business Community?

Absolutely! Vendors located in the shops will be exposed to traffic from the Downtown Farmers’ Market, festivals, retail events, and all other events held Downtown and on Block 59.

Are there any resources out there to help me learn how to create a business plan?


First off, google!  Googling “how to write a business plan” brings up lots of great information and templates, including this great link from the Small Business Administration https://www.sba.gov/business-guide/plan-your-business/write-your-business-plan

The Small Business Development Center offer lots of services to inspiring entrepreneurs https://www.alliancesbdc.org/

Local entrepreneur Marlon Eilts has recently launched Happy Hedgehog, a hyperlocal, grow from within concept to help others launch and grow their own businesses https://sites.google.com/happyhedgehog.org/hhpontiac/home

Heartland Community College offers a wide variety of classes and workshops specific to business. HCC’s Online Professional Learning class “A Path to Entrepreneurship” https://www.campusce.net/heartland/course/course.aspx?catId=37 begins soon and may be a good place to kickstart your idea, create your business plan, and much more