About Market 59

Short term leases at Market 59 for the 2021 Holiday Season are now available! Read through the info below, then head to the Vendor Application page to download your application. Do you have more questions about Market 59? Send an email through our contact page and a member of the team will be in touch with you as soon as possible.

What is Market 59?

A pilot program designed to grow and develop retail business in Downtown Pontiac. Miniature storefronts (approximately 144 square feet) will be set up on Block 59 and rented with short term leases to businesses looking to gain retail experience. This low stakes program allows them to experience the retail world without the overhead of a full size storefront.

When is the Holiday Market 59 Season?

November 16 through December 28, 2021.

Can I stay longer than that?

At the conclusion of the season, the shops will be available for a week by week rental until the kickoff of our summer season. Weekly rentals are available on a first come, first served basis.

Who can participate?

Interested retailers may submit an application at any time. We anticipate opening the market shops beginning in July. If you’re interested, but not ready to commit, please call us at 815-844-3396.

What’s included with the mini storefront?

Each storefront will include electricity, heating/air conditioning, and Wi-Fi. Any additional service needs should be noted in the application.

What kind of products can be sold?

We are hoping to provide a wide array of products not easily found elsewhere in town. Multi-level marketing products are not allowed to be sold. For a specific list of items not allowed to be sold, please see the application.

Do I have to already have a business to apply?


How will customers know I’m there?

The Downtown team is excited to feature all of our Market 59 shops on our website and social media, but we expect each store to have their own social media presence as well.

Can I pick and choose which weeks my shop is there?

The shops will be filled on a first come, first served basis in the order the applications are received.

Can I have someone else run my shop?

You can have employees working in your shop for you but you cannot allow someone else to sell their products or take over your lease.

Will I be part of the Downtown Business Community?

Absolutely! Vendors located in the shops will be exposed to traffic from the Downtown Farmers’ Market, festivals, retail events, and all other events held Downtown and on Block 59.

Are there any resources out there to help me learn how to create a business plan?


First off, google!  Googling “how to write a business plan” brings up lots of great information and templates, including this great link from the Small Business Administration https://www.sba.gov/business-guide/plan-your-business/write-your-business-plan

The Small Business Development Center offer lots of services to inspiring entrepreneurs https://www.alliancesbdc.org/

Local entrepreneur Marlon Eilts has recently launched Happy Hedgehog, a hyperlocal, grow from within concept to help others launch and grow their own businesses https://sites.google.com/happyhedgehog.org/hhpontiac/home

Heartland Community College offers a wide variety of classes and workshops specific to business. HCC’s Online Professional Learning class “A Path to Entrepreneurship” https://www.campusce.net/heartland/course/course.aspx?catId=37 begins soon and may be a good place to kickstart your idea, create your business plan, and much more